ZOIK is a Brisbane web design and digital communication agency. We go beyond design to offer marketing campaign management services to generate demand for our clients. We can support your team, or take the lead in researching, planning, buying, tracking and post-campaign analysis across a range of media platforms.
In early 2019 Dunedin Airport embarked on an ambitious strategy to work in partnership with the Regional Tourism Organisations (RTO), airlines and complementary airports of Lower South Island to promote a compelling ‘whole of region’ offer. ZOIK was appointed to manage the campaign and liaise with stakeholders.
With support from Virgin Australia and promotional partners, in less than six months the campaign has reached over 750,000, engaged over 20,000 and secured more than 1000 referrals to partners.
Brisbane audience reached through promotion activity (KPI Objective 2019: 500,000)*
Returning visitors to LSNZ website (KPI Objective: 10,000)
LSNZ subscriber database(KPI Objective: 15,000)
EDM and Website referrals(Objective: 1000)
ZOIK was appointed by the Rail Industry Safety & Standards Board (RISSB) to prepare the specifications and briefing document to a shortlist of prospective web development companies. ZOIK guided the selection and initial development with the preferred tenderer. Our service provided a ‘client expert’ to ensure the new website achieve requires specification standards.